The Engagement Engine Workbook

What it's about

Key chapters

• Introduction

  As we’ve shown time and time again, learner engagement is the single biggest success factor for any learning & development initiative. Trying to get by without learner love, is like trying to fly a kite without any wind. You’ll never get your programme off the ground.
  

• The Model Learning & Development Superstar

  Learning & Development folk were placed on this Earth to spread good cheer, cultivate smiles, unlock potential and open doorways to new possibilities. They are the unsung heroes of organisations all over the world.

• The Engagement Engine

  Being a L&D superstar isn’t easy. You can only keep so many plates spinning before they all come crashing down around you. That’s why we built the Engagement Engine. It’ll take your learners from ‘zero’ to ‘hero’ in a matter of moments.

• The Fuel

  Your Organisational Mission, Vision, Values And Brand.

• Section #1 : Personalisation

  Meaning drives motivation and motivation drives action. But how do you make your learning meaningful? That’s easy: for something to have meaning it needs to be relevant to your audience. More than that, it needs to be relevant to each and every individual within your audience.

• Section #2 : Gamification

  This is where we bring the fun factor. Gamification (‘the application of gaming mechanics to non-gaming environments’) helps to make learning experiences more enjoyable, which in turn builds learner engagement.

• Section #3 : Social Learning

  Without social learning, knowledge will not stick and behaviour will not change. Your brain holds new information as you would a wet bar of soap. Without reinforcement from social learning initiatives, it’ll slip from your hands like an eel making a desperate bid for freedom.

• The Operator

  A fully-fuelled Engagement Engine can turbo-charge your learners towards their goals, cultivate a knowledge sharing community and ultimately transform organisational behaviour... but it’s useless without somebody pushing the buttons to make it go.

• Your Game Plan

  You’ve seen how important it is to engage your learners. You’ve also taken a peek under the bonnet of our Engagement Engine. Now we’re going to help you build your own. Take some time to consider the questions below and start picturing a world where all your learners are knowledge-sharing superheroes!